What if we could defy the signs of aging skin?
The biggest effect on skin aging isn’t time, it’s your lifestyle and habits
THE DEFINITION
Epigenetics: The heart of
youth mechanisms
Epigenetics defines the scientific study on how lifestyle and environment can influence the aging process of your skin.
Research on epigenetics shows that our genes provide a blueprint for biological functions, yet it's our lifestyle choices that largely shape their expression.
WATCH MORE ABOUT EPIGENETICS
THE RESEARCH
Unprecedented clinical study on over 60
on over 60 pairs
of twins1
At the origin was a clear and simple observation: despite having the same genetic makeup, the twins aged differently.
The study has shown that epigenetic changes can dramatically increase signs of skin aging. This is what Clarins calls Epi-ageing.
WATCH OUR TWINS STUDY INTERVIEW
Through this study, Clarins has brought to light an understanding that extends beyond our genetic code.
Organic
Giant Provençal
Reed extract
helps improve the skin’s resistance to environmental aggressors and visible signs of aging
THE INNOVATION
A new era of
anti-aging skincare
Clarins unveils a transformative breakthrough in anti-aging: Epi-ageing Defense technology. This innovation harnesses the power of potent organic Giant Provençal Reed extract, helping to improve the skin’s resistance to environmental aggressors and visible signs of aging.
LEARN MORE ABOUT ORGANIC GIANT PROVENCAL REED EXTRACT
WATCH MORE ABOUT EPI-AGEING DEFENSE TECHNOLOGY
Just one drop
for smoother & younger-looking skin3
SKIN CARE
The new, augmented Double Serum is guided by 5 years of epigenetic research.
The 9th generation Double Serum is perceived as more efficient than the 8th generation Double Serum. It has an age-defying performance, improving skin's firmness and radiance while reducing the appearance of pores and wrinkles.
This new iconic formula harmonizes with your skin, employing a golden ratio that echoes your natural hydrolipidic balance.
THE HOLISTIC APPROACH
The 5 pillars
of aging well
Explore the five core pillars conceptualized by Dr Olivier Courtin, General Manager of Clarins, and learn to navigate the environmental factors that influence your natural beauty.
WATCH DR. OLIVIER COURTIN'S INTERVEW
Any questions?
Discover Epi-ageing Defense technology and how our Double Serum helps combat the effects of epigenetics on skin.
Epi-ageing: definition and concept
Epi-ageing is defined by Clarins as the acceleration of skin's aging process due to lifestyle and environmental factors such as UV exposure, pollution, and consumption of tobacco and alcohol.
Our research shows how these factors modify skin cell epigenetics, with a significant 44%2 increase in DNA-binding chemical structures that deactivate essential genes.
The result is a pronounced appearance of the six signs of aging. Forehead lines, dullness, visible pores, uneven skin tone, nasolabial folds, and sagging skin (ptosis).
How does the Double Serum help fight the effects of epigenetics on your skin?
Clarins’ Research proves for the first time that it is possible to challenge the effects of epi-ageing2.
Through epigenetic studies, Clarins developed a cutting-edge technology called Epi-ageing Defense, designed to target the signs of aging caused by lifestyle and environmental factors. Clarins’ Epi-ageing Defense technology helps to reinforce your skin against the aging accelerators of modern life. The organic Giant Provençal Reed extract fights against daily environmental skin damage.
This innovative formula is designed to boost the skin’s vital functions, fight the effects of aging and enhance the skin's barrier function.
What makes Clarins stand out in the natural origin skincare industry?
For over 70 years, Clarins has been at the forefront of the European natural origin skincare industry, earning trust through a steadfast commitment to safety and the efficacy of our products. Our formulas, each subjected to over 250 tests & quality controls for every product, embody our dedication to prioritizing natural origin ingredients. Celebrated for our use of more than 200 natural plant extracts, we meticulously select each one for its benefits to skin beauty and sensory appeal. We pioneer skincare innovation, developing luxurious, plant-based skincare that caters to your ever-changing beauty needs.
Our relentless pursuit of discovering potent botanical ingredients has secured our position as the leading European brand for natural skincare solutions.*
*Source: NPD BeautyTrends, total sales of 5 countries: France, Italy, Spain, Germany and UK, products sold in Perfumeries and Department Stores, Luxury brands, sales in value (€), over the period January 2022 to December 2022.
How does Clarins give back to nature?
Clarins is committed to respecting nature and protecting biodiversity. We support local communities and purchase our raw materials in accordance with fair trade principles.
Clarins prioritizes the health of ecosystems by sustainably harvesting Giant Provençal Reed extract through our DRAGONFLY program, which actively protects biodiversity.
By choosing to protect the dragonfly, an emblem of ecological integrity, we commit to a five-year plan to restore and preserve the wetlands in France. Our innovations help to make life more beautiful, passing on a more beautiful planet.
1At Clarins.
2In-vitro test on fibroblast culture exposed to UV & pollution
3Consumer test, Multi-ethnic panel - 365 women - after 1 application
